Writing Your Blog.
This blog is all about giving passionate people who want to demonstrate their enthusiasm and interest on the natural environment a platform through which they can express their views and ideas. It was set up to give the co-founders this platform but also for anyone else who wants to contribute pieces. Below are some general guidelines on how to write a blog.
- Max words: 750 excluding references.
- As many images that you want but give a caption for each one.
- Include a title, your name, a hook and the subject area that the blog is about. The title and hook is what entices people to look at the blog, it is the shop’s front window, it should make people want to read the rest of what you have to say.
- Have an introductory paragraph to cover any ideas, theory or jargon that people need to know before they read the rest of your blog.
- Have a closing paragraph pointing to what should be done in the future or some implication that can be drawn from your research into the area. Don’t make it outlandish, something that is actually achievable.
- Pick a subject that you are enthusiastic or passionate about as this will come across in your writing. If you don’t care about what you are writing why should anyone else?
- The blog focuses on animals, plants and the environment. If your blog doesn’t encompass any of those subject areas try to incorporate one of them into what you are writing about: ‘Why Donald Drumpf and the Giant Panda are so alike”.
- Stick to one idea or core subject point. If you find yourself discussing two or more ideas after the introduction consider rethinking your blog or maybe split it into two pieces. You can always reference a previous blog to build on an idea or train of thought.
- Be specific (cat NOT animal) but simple (kitten NOT young cat)
- Be consistent (Test-tube OR test tube)
- Be concise. Flowery language is great once it gets across a point concisely. If you can cut down a wordy sentence do.
- Find a balance between over explaining and not giving enough detail.
- Five references max. If you can’t get an idea across with more than five references then it probably is more than one idea and should be split into two blogs. Choose the references that are central to what you are trying to get across.
- Be aware of the strengths and weaknesses of a reference. If one reference says this and ten others say that then the likelihood is that the ten are right. If that one reference is central to your piece consider rethinking what you are trying to say.
- Harvard referencing style for journals and URL linked for any websites
- image source hyperlinked
- After every idea or statement of fact include a reference in text e.g. ‘Homo Sapiens evolved bipedalism after they moved to live on plains rather than in trees (1).’.
Don’t be put off by the above! It may seem daunting but seeing your blog being read by hundreds of people is extremely rewarding. It is also great for own writing skills, critical analysis and is something that you can point to in the future.
We want this website to be a source of reliable information that is more understandable than is found in most scientific journals, and you can be apart of this. Each submission will reviewed edited by one of the team and then checked by the expert we have on that area to ensure that the information is correct. Any opinion pieces will also be checked to ensure that they align themselves with the philosophy of the blog.
If you have questions on specific topics within the natural science area get in contact with the author that writes most on that subject by emailing firstname.lastname@example.org.